Tag: google search engine

Google could be paying for content soon!

Posted on by Matt Ward

Google Yahoo and Bing

In a recent story, published by Financial Times, Microsoft is considering paying Print Media Outlets for use of their content on their newest search engine Bing.  This move would force the Print Media Outlets that take the offer to remove their content from Google.  If Microsoft is successfull in this move, assuming that they do in fact move forward with it, Google may be forced to pay similar media outlets for their content, creating a content war within the Print Media.  You could see some high values paid for the content from the major news sources.  While Rupert Murdoch’s New Corp seems to be a part lead in this against Google…..I wouldn’t count them out for taking the money if Google made them a higher offer than Microsoft and Bing.

Rupert Murdoch

Microsoft is on this for one reason, and one reason only….they want to hurt the deep pockets of Google.  Google is claiming that their news results bring in little revenue.  I doubt that.  That is just postering to make it seem like this move isn’t going to effect them.

If Microsoft can court the top 5 Print Media Outlets in the country, then I think the Google News section could be doomed, as well as how the income they bring in from the search matches for the content.

Not sure where Yahoo fits in all this.  It seems like that are taking a back seat right now to see how this plays out before they jump in with their thoughts.

With so many newspapers struggling in the current economy, it seems that this might actually breath some life into that industry.  Keep your eye out for a bidding war…this could get interesting.

Bing and Google Adding Value to Facebook and Twitter

Posted on by Briana Nobrega

By now, you’ve heard that Facebook and Twitter are almost essential when marketing your business online. Not only has Central Mass Web Design encouraged the idea, but it’s on news websites everywhere. Social Media is a bandwagon that you don’t want to fall off of. It’s helping businesses everywhere with their online marketing and strengthening relationships with their customers.

For those of us who are currently utilizing the free services of Facebook and Twitter, we’ve got some big news! (And for those of you who are not on these social media sites, read on. You might find yourself registering by the end of this article). Both Bing and Google have recently announced that they are joining forces with the social media craze. A few days ago, Bing publicized their decision to take your tweets and status updates and pull them into their SERPS (Search Engines Results Pages). Shortly after, Google proclaimed a similar deal with Twitter. They too will pull your tweets into their SERPS.

So, what does all of this mean? Well, first of all, if you are not currently using social media to expand on your business horizon, it means you are clearly missing out, go register! And secondly, it means we owe big congratulations to those who ARE using social media. If you are keeping your status updates and tweets fresh, you should start seeing an increase in traffic to your website (that is, if you are linking back to it within your updates – which is a must!)

If you are not taking advantage of the social media sites out there, please feel free to give us a call! We currently assist our Search Engine Marketing clients with their social media and we can help you too. Call 978-632-5300 or email us at Info@CentralMassWebDesign.com.

Google Search Share is Up

Posted on by Matt Ward

CNET.com is reporting that Google’s share of internet search users is up to 64.2%!

9.5 Billions Internet searches in one year and Google has 64%. As the internet grows over the next 5 years. I am not certain that the number of searches will grow. It might, but I actually see the end user, people that do the search, getting better aquinted with how search works and not having to search multiple times for the same results. This should lower the overall search numbers. One catch to this idea I have is the next generation of internet users is searching when they are 12 years old, so the more people on the planet, the more searches that will occur.