SCORE has just released an upgrade to their national website, www.score.org.  This upgrade utilizes the Constant Contact API allowing the website visitor to remain on the score website at all times.  Central Mass Web Design is pleased that Read the rest of this entry »

There are a number of ways to increase sales at your business, the most efficient of which is to capture additional sales from your current customer base.  Many times you will hear people in business say that the cost of getting a new client is far greater than the cost of keeping an existing client.  I have seen this first hand in our web design and marketing business.

If you are looking to keep cost down but grow your revenue, then email marketing is for you.  The following is a list of benefits that email marketing can provide to your small business:

1. It will boost Customer Communcation
2. It will permit you to talk to your customer with Targeting (specific emails to specific customers)
3. It will permit you to get more referrals, more easily
4. It will allow you to get an immediate response and action
5. It will track who reads your email marketing messages and who responds to them
6. and it will save you on paper and postage.

Email Marketing is here to stay.  You should consider opening a Free 60 Day Trial with Constant Contact.  Their software is incredibly easy to use, efficient, and extremely effective at getting you leads and sales.

Constant Contact is about to roll out new editor improvements that will enhance your email marketing experience within their system. One of the newest rollouts is the ability to Copy and Paste text from Microsoft Word.

Editor Improvements — Now, you can cut-and-paste from Microsoft® Word and other rich text documents — and your formatting will stay intact. Bullets will stay bullets. Bold will stay bold. Line breaks will stay broken. It’s a great time-saver when you’re importing text from another source.

This is a fantastic improvement and will save you even more time when creating your email newsletter campaigns.  If you are not already a customer of Constant Contact then this should give you a reason…..or how bout getting a Free 60 Day Trial for their email marketing services to see if you really like it.  You won’t, you’ll Love It!

Constant Contact email marketing is an ideal way to grow your business and keep in constant communication with your contacts.  Current customers expect to hear from you regarding your products and services and your prospects want to hear from you as they consider using your service.  It just makes sense to utilize Constant Contact’s email marketing services to do this.

Here are the Top 10 Reasons that you should use Constant Contact:

1. Easy to use Email Design Program
2. Many Templates for you to choose from
3. Great tracking for you to see who opened it, who clicked and the number of forwards
4. Ability to import your own custom design
5. Top Notch Customer Support
6. Multiple ways to contact customer support (Twitter, Facebook)
7. Discounts for Non Profit Groups
8. Pricing Starts at $15 per Month
9. Easy Opt Out System for those that don’t want to get your emails
10. Free 60 Day Trial

Sign up for your free trial today.